iPhone 17, iPhone Air, iPhone 17 Pro Max, iPhone 17 Pro

Apple unveiled its all-new phones, the iPhone 17 series. That's updates to three known models and the brand-new iPhone Air, that is replacing the Plus. If camping out on release day isn't your style, but you still need to grab one right away, you will be able to pre-order the iPhone 17, 17 Pro Max, 17 Pro or iPhone 17 Air from 10pm AEST on September 12, before the September 19th release date.

The iPhone 17 boasts a new design with a slightly larger 6.3-inch display and thinner borders. And after a long wait (and a ton of grumbling), the base iPhone finally features a 120Hz refresh rate.

Internally, the new A19 chip is faster as well as more optimized, especially when paired with Apple Intelligence. If you are upgrading from an older iPhone, you will notice a huge bump in speed and improved gameplay thanks to ProMotion.
Camera wise, you will find a 48MP Fusion main camera (shooting 24MP photos by default) and also a 2x telephoto lens. The device’s ultra-wide camera also gets an upgrade to 48MP, making macro photography crisper and much more impressive.

Thinking of buying the iPhone 17?, don't worry about choosing the right case, as there will be a wide variety of cases to pick from. Campad Electronics, a top Australian retailer of mobile phone accessories, already has cases listed for all iPhone 17 models, so you can choose the one that suits your style and preferences. This is a good opportunity to check out different designs, materials and styles to make your device your own while keeping it safe.

2025 iPhone Pricing

Phone RRP
iPhone 17 (256GB) $1,399
iPhone 17 (512GB) $1,799
iPhone Air (256GB) $1,799
iPhone Air (512GB) $2,199
iPhone Air (1TB) $2,599
iPhone 17 Pro (256GB) $1,999
iPhone 17 Pro (512GB) $2,399
iPhone 17 Pro (1TB) $2,799
iPhone 17 Pro Max (256GB) $2,199 click to read more
iPhone 17 Pro Max (512GB) $2,599
iPhone 17 Pro Max (1TB) $2,999
iPhone 17 Pro Max (2TB) $3,799

iPhone 17 Colours

The iPhone 17 will come in black, white, steel gray, light blue, green, and purple.

The iPhone 17 Air is set to come in black, white, light gold and sky blue.

The Pro and Pro Max models will be offered in colours including blue, orange and silver.

The wait is over. Introducing the new iPhone 17 Pro, iPhone Air, iPhone 17, Apple Watch Ultra 3, Apple Watch Series 11, Apple Watch SE 3, AirPods Pro 3, and more.
— Apple (@Apple) September 9, 2025